1. Scope and acceptance

This User Agreement (“Agreement”) applies when you download, access, register for or use the B2B Direct mobile application and related services (together, the “Service”). The Service is provided by Wynie Holdings (“we”, “us” or the “Platform”). This Agreement is the agreement between you and us concerning use of the Service.

By registering, selecting acceptance or continuing to use the Service, you confirm that you have read and accepted this Agreement and our Privacy Policy. If you do not agree, do not register or use the Service. Where applicable law requires a separate consent, we will request it separately.

This Agreement governs Platform services and matching rules. It does not replace a contract formed between you and a merchant, supplier, logistics provider or other transaction counterparty.

2. Operator and contact details

B2B Direct is operated by:

3. Eligibility and business authority

The Service is intended for businesses, professional buyers and their authorised personnel with commercial sourcing needs. It is not designed for children. You must have the legal capacity required in your location to enter into this Agreement independently. If you do not, you may use the Service only with the consent and supervision of a parent or legal guardian and where applicable law permits.

If you use the Service for a company, organisation or other entity, you represent and warrant that you have sufficient authority to accept this Agreement, submit enquiries or orders, and communicate on that entity's behalf. Both you and the entity are responsible for activity within the granted authority.

You may not use the Service where receiving it is prohibited by law or to evade export controls, sanctions, trade restrictions or other applicable laws.

4. Registration and account security

• Accurate information. Provide accurate, complete and current registration, contact, shipping and business-sourcing information. Do not impersonate anyone.
• Protect credentials. Safeguard passwords, verification codes and signed-in devices. Do not sell, rent or otherwise permit unauthorised use of your account.
• Account activity. To the extent permitted by law, you are responsible for authorised enquiries, orders, content and communications through your account. If you detect unusual access, promptly change your credentials and contact us.
• Verification. To protect transactions and accounts, we may require phone verification, evidence of identity or business authority, or reasonable verification of unusual activity.

We will not ask you to disclose your password or a complete verification code through unofficial channels. A term that makes you solely responsible does not apply to loss caused by a security defect attributable to the Platform.

5. Platform role and service flow

B2B Direct is an information and matching platform that helps business buyers discover products and merchants, publish sourcing requests, send enquiries, discuss quotations and manage sourcing activity. Unless a page expressly states otherwise:

• the Platform is not the seller, manufacturer, importer, exporter or carrier of products displayed through the Service;
• the Platform does not guarantee a merchant's price, quality, specification, compliance, inventory or delivery;
• the Platform currently does not receive product payments in the app and does not provide online payment or in-app purchases; and
• a sale contract is generally formed directly between you and the relevant merchant when you accept a quotation, the merchant confirms an order, or both parties otherwise reach agreement.

The Platform may provide search, ordering, categorisation, messaging, favourites, cart, sourcing plaza, enquiry and order-status tools. Search results and display order are not endorsements of a merchant or product.

6. Products, enquiries, orders and fulfilment

6.1 Products and quotations

Product descriptions, images, videos, specifications, certifications, origin, prices, minimum quantities, lead times and stock are primarily supplied by merchants. Before purchasing, independently verify material information, samples, qualifications and trade terms. An enquiry or cart action generally does not mean that an order has been accepted.

6.2 Formation of an order

An enquiry, sourcing request or order intention may require merchant confirmation. The final products, quantities, currency, price, tax, transport, insurance, delivery, acceptance, payment method and refund arrangements are governed by the confirmed order, quotation or separate contract between you and the merchant. If information shown on the Platform differs from terms expressly confirmed by both parties, the legally effective confirmed terms control.

6.3 Payment, delivery and after-sales matters

Because the Platform currently does not receive product payments, verify the payee and payment instructions before paying a merchant or another third party. Product quality, lawful sale, customs, tax, export and import compliance, packaging, transport, delivery, invoices, warranties and after-sales matters are generally the responsibility of the merchant and transaction parties under their contract and applicable law. The Platform may help pass information or coordinate a dispute without becoming a party to the transaction.

6.4 Buyer responsibilities

You must ensure that the sourcing purpose, delivery information, required permits, import eligibility and use of products are lawful; inspect deliveries promptly; and pay and raise issues as agreed with the merchant.

7. Sourcing requests, chat and community content

You may publish sourcing requests and attachments, send chat messages and media, review or comment, like content, or post in public areas such as the sourcing plaza (together, “User Content”). Depending on the feature you select, some content is shown to merchants, transaction counterparties or other Platform users. Private chats are not displayed as public posts, but may be handled by authorised personnel in limited circumstances involving security, complaint investigation or legal requirements.

Ensure that User Content is accurate, lawful and relevant to a business purpose, and that you have permissions required for personal information, trade marks, images, files and other materials in it. Do not disclose trade secrets, sensitive personal information or third-party material that you are not authorised to disclose.

The Platform provides in-app blocking and content-management tools and accepts reports through the email address in this Agreement. If you identify infringement, fraud, harassment, unlawful products or another risk, contact us at that address and provide the relevant content, account and evidence where possible. We consider evidence, urgency and applicable law, but cannot guarantee that all content is reviewed before publication.

8. Acceptable use

You must not:

• list or trade unlawful, infringing, counterfeit, dangerous, sanctioned, recalled or legally restricted products;
• engage in fraud, sham enquiries, review manipulation, harassment, hate, threats, extortion or privacy violations;
• transmit malware, bypass access controls, disrupt the Service, scan systems without permission, or scrape or copy Platform data in bulk;
• impersonate others, falsify qualifications, orders or payment evidence, or direct others to pay an unverified account;
• send unsolicited marketing without permission or use contact details for purposes unrelated to reasonable business communication; or
• use the Service to infringe intellectual property, data protection, consumer, competition, trade or other applicable laws.

Automated access is allowed only within our express written authorisation. You remain independently responsible for appropriate due diligence in cross-border trade conducted through the Service.

9. Intellectual property and content licence

The Service software, interface, brands, design, database structure and content supplied by us belong to us or the relevant rights holders. Except for a limited, revocable, non-exclusive and non-transferable right necessary to use the Service, this Agreement transfers no intellectual property to you. You may not copy, modify, reverse engineer, sublicense or commercially exploit the Service without permission, except for rights that applicable law does not allow us to exclude.

You retain rights in your User Content. To operate, display, transmit, store, review, protect and improve the features you choose to use, you grant us a worldwide, non-exclusive and royalty-free licence to use User Content only for the time and to the extent needed to provide the Service, enforce this Agreement, resolve disputes and comply with law. This licence does not authorise us to sell your content to advertisers. Following account deletion, the licence ends as the relevant content is deleted or anonymised, except for records retained on a limited basis under law or this Agreement.

If you believe content on the Platform infringes your rights, provide evidence of the right, the precise content location, your contact details and a good-faith statement. We may share information necessary to handle the complaint with the person whose content is challenged.

10. Review, risk controls and Platform action

To maintain safety, transaction integrity and legal compliance, we may review reports, system signals, transaction anomalies and reasonable evidence. Proportionate measures may include warnings, reduced visibility, content removal, feature limits, paused transaction communications, or temporary suspension or termination of an account. In an urgent safety, fraud or legal matter, we may act before giving notice.

Where applicable law permits and doing so will not compromise an investigation, we will provide the main reason and a way to appeal or submit supporting material. We consider correction of errors, duration of a measure and impact on legitimate business. Platform action does not release a relevant party from contractual or legal responsibility.

11. Discontinuing use, account deletion and records

You may stop using the Service and submit an account deletion request through account settings in the app. We may conduct reasonable identity verification to prevent unauthorised deletion. Once deletion takes effect, you cannot sign in or access account content, and deletion normally cannot be reversed.

When deletion takes effect, credentials, personal profile and media, addresses, favourites, cart, interactions, notifications and identifiable login logs directly associated with the account are immediately deleted or anonymised. Transaction records relating to orders, quotations, delivery, related chats and attachments are kept until the transaction is completed and for at least three years from completion. After account deletion, these records—including delivery details, related chats and attachments—are not visible on either the buyer or merchant side. Only authorised Platform operations personnel may retrieve them under controlled procedures where genuinely necessary for fulfilment, audit, dispute resolution, fraud prevention or a legal duty. At the end of the minimum period, the system automatically and permanently deletes or destroys them unless law or an unresolved dispute requires longer retention. Any extension is limited to what is necessary, followed by deletion or destruction when the reason ends.

Before deletion, save order or communication records you are legally required to keep and address unfinished transactions. Deletion does not automatically cancel a contract already formed with a merchant or affect rights, payments or liabilities arising before deletion. If we discontinue the Service, we will, where reasonably practicable, explain arrangements for unfinished matters and legally exportable data.

12. Availability, changes and fees

We work to keep the Service available, but maintenance, security events, networks, third-party infrastructure or force majeure may cause interruption. We will give notice of foreseeable material maintenance where reasonably practicable. We may improve, add, remove or discontinue features. If a change materially affects your rights or an incomplete transaction, we will provide appropriate notice and necessary transitional arrangements.

The app currently does not collect online product payments or offer paid in-app purchases. If Platform service fees or paid features are introduced, we will clearly disclose the price, who is charged, cancellation method and applicable terms before charging. We will not impose retroactive fees without your express agreement.

13. Warranties and limits of responsibility

To the extent permitted by applicable law, the Service is provided as available. We do not make absolute guarantees concerning a third-party merchant's identity, product merchantability, fitness for a particular purpose, continuing availability of a quotation, transaction success or uninterrupted operation. Conduct independent checks proportionate to the transaction value, product and cross-border risk.

We remain responsible under applicable law for harm caused by our breach of this Agreement, negligence, wilful misconduct or a legal duty. As the Platform is not a transaction party, it is not responsible for loss directly caused by merchant products, terms independently agreed by the parties, unverified off-platform payments, unlawful User Content, or your failure to take reasonable security measures. This does not exclude any statutory Platform duty concerning review, safety, data protection or otherwise.

No limitation applies to responsibility that cannot lawfully be limited, including personal injury caused by wilful misconduct or gross negligence, fraud, or mandatory data-protection and consumer rights. If you qualify as a consumer under applicable law, no term reduces non-waivable rights in your place of residence.

14. Apple devices and App Store terms

When you obtain the app through the Apple App Store, Apple is not a party to this Service Agreement. Wynie Holdings, not Apple, is responsible for the Service, maintenance, support and lawful claims relating to the Service. You may use the app only in accordance with the applicable Usage Rules in the Apple Media Services Terms and Conditions and Apple's Standard End User License Agreement.

Apple's Standard End User License Agreement governs the app licence and covers content, materials or services accessible from within the app. This Agreement supplements it with rules specific to the B2B Direct Platform Service. This page is not itself a custom end-user licence agreement submitted to Apple and must not be interpreted to conflict with Apple's Standard End User License Agreement. If there is a conflict, Apple's Standard End User License Agreement and other mandatorily applicable Apple terms control. Apple has no obligation to provide day-to-day support for the Platform Service.

15. Governing law and dispute resolution

If a question or dispute arises, first contact us at support@b2bdirect.online. We will attempt in good faith to resolve it informally.

Without affecting protections or statutory jurisdiction available under mandatory law in your location, this Agreement is governed by Swiss law, excluding its conflict-of-laws rules. A dispute relating to this Agreement that cannot be resolved informally is submitted to the competent courts of Geneva, Switzerland. If applicable data-protection, platform-regulation or other mandatory law provides a different forum, complaint process or remedy, you may continue to use it.

Whether the United Nations Convention on Contracts for the International Sale of Goods applies to a sale contract between you and a merchant depends on their contract and applicable law; the Platform does not make that choice for them in this Agreement.

16. Changes, notices and general terms

We may update this Agreement to reflect changes in law, Service features or our business model. The version and date will appear on this page. We will give advance notice through an in-app message or another reasonable method if a change materially affects your rights or obligations, and obtain renewed consent where law requires. Unless law permits otherwise, a change does not apply retroactively to a completed transaction. You may save or print the current version and contact us for an applicable historical version.

If part of this Agreement is invalid, the remainder continues in effect, and the affected part will be interpreted as closely as law permits to its intended effect. A delay in exercising a right is not a waiver. You may not transfer this Agreement without our written consent unless law provides otherwise. If we transfer it in a reorganisation or business succession, we will provide legally required notice and protect your rights.

The Chinese and English versions are intended to have the same meaning. If a translation is ambiguous, it will be interpreted in light of applicable law, the transaction context and the interpretation that is clearest and reasonable for the user, without limiting mandatory rights.